Benefits & Prizes

The 2023 application window is now closed. This year’s finalists will have the chance to network, secure connections, and create awareness with attendees and industry leaders. Participating startups will perfect their pitch with the GS1 US team and successfully demonstrate their product to potential customers and potential future partners in Denver, CO in June 2023! Additional benefits include:

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The 2023 Startup Lab Pitch Competition finalists will compete for a chance to win from a $23,000 prize pool. Prizes will be awarded in the form of a check/ACH and a whitepaper for the first, second, and third place winning entries. The first-place winner also receives a 1-year Bronze subscription to the GS1 US® Solution Partner Program.

  • First Place

    First Place Winner


    plus 1-year Bronze subscription to GS1 US Solution Partner Program

  • Second Place Winner

    Second Place Winner


  • Third Place

    Third Place Winner


  • Fourth Place

    Fourth-Eighth Place Winners


    to each participating company

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